Hair mousse, also referred to as styling foam, is a hairstyling product to protect, stiffen, or style hair. "Mousse" originates from a French term meaning foam. Hair mousse originated in France and was brought to the North American retail market by L'Oreal in the 1980s, the first mousse product coming out under the label "Valence". It is often dispensed in an aerosol foam spray or in cream form. Hair mousse adds volume to hair and often provides both conditioning and hold, without any clumps or build-up. It is a hairstyling product which works by using synthetic resins to coat the hairs, to assist the hair in taking a certain shape. Hair mousse is purple while in the can and turns an off-white color upon coming in contact with the air. One of the lighter-weight hair styling products, hair mousse is applied to wet hair before drying and styling. Hair mousse can be used on naturally curly or permed hair to reduce frizz and define curl.
Due to the COVID-19 pandemic, the global Hair Mousse market size is estimated to be worth US$ million in 2021 and is forecast to a readjusted size of US$ million by 2028 with a CAGR of % during the forecast period 2022-2028. Fully considering the economic change by this health crisis, the Europe Hair Mousse market is estimated at US$ million in 2022, while the United States and China are forecast to reach US$ million and US$ million by 2028, respectively. The proportion of the United States is % in 2022, while Chinese percentage is %, and it is predicted that China market share will reach % in 2028, trailing a CAGR of % through the analysis period. As for the Europe Hair Mousse landscape, Germany is projected to reach US$ million by 2028. and in Asia, the notable markets are Japan and South Korea, CAGR is % and % respectively for the next 6-year period.
Men Styling Mousses accounting for % of the Hair Mousse global market in 2021, is projected to value US$ million by 2028, growing at a revised % CAGR from 2022 to 2028. While Online Sales segment is altered to an % CAGR throughout this forecast period and will hold a share about % in 2028.
The global major manufacturers of Hair Mousse include Henkel, Kao, L'Oreal, P&G, Unilever, Avon, Combe, Estee Lauder and Johnson & Johnson, etc. In terms of revenue, the global 3 largest players have a % market share of Hair Mousse in 2021.
This report focuses on Hair Mousse volume and value at the global level, regional level, and company level. From a global perspective, this report represents overall Hair Mousse market size by analysing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, China and Japan, etc.
Global Hair Mousse Market: Segment Analysis
The research report includes specific segments by region (country), by company, by Type and by Application. This study provides information about the sales and revenue during the historic and forecasted period of 2017 to 2028. Understanding the segments helps in identifying the importance of different factors that aid the market growth.
Segment by Type
Men Styling Mousses
Women Styling Mousses
Segment by Application
Online Sales
Offline Sales
By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
By Company
Henkel
Kao
L'Oreal
P&G
Unilever
Avon
Combe
Estee Lauder
Johnson & Johnson
Revlon
Shiseido
World Hair Cosmetics